GoDaddy Vs. Shopify: 2023 Comparison (2023)

Table of Contents

  • GoDaddy Vs. Shopify at a Glance
  • Pricing and Value
  • E-Commerce Functionality
  • Customization Options
  • Which Is Easier To Use?
  • SEO and Marketing Features
  • Bottom Line
  • Frequently Asked Questions (FAQs)

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Are you looking for an e-commerce platform to build an online store or business? If so, GoDaddy and Shopify are sure to come up in your search. Both are popular website builders, but one option might be more suitable for you than the other. In this guide, we’ll compare GoDaddy vs. Shopify based on their features, cost, reputation and more, so you can choose the right solution for your needs and budget.

  • GoDaddy: Best for web design beginners building a professional business website.
  • Shopify: Best for building an online store with advanced e-commerce features.

GoDaddy Vs. Shopify at a Glance

Shopify is a website builder focused on e-commerce. Known for its ease of use, customization and robust features for scalable businesses, it might be the most popular e-commerce platform on the market today. GoDaddy launched its first website building and hosting software in the late 1990s. It is one of the most recognizable names in the website building space. While the company is not 100% dedicated to e-commerce sites as Shopify is, users can add an online store to their website on certain plans.

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GoDaddy

GoDaddy Vs. Shopify: 2023 Comparison (1)

4.4

GoDaddy Vs. Shopify: 2023 Comparison (2)

Our ratings take into account a product's cost, features, ease of use, customer service and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting Price

INR 249 to INR 999 per month (billed annually)

Free Trial

30 days

Standout Features

Very easy to use, appointment scheduler, affordable e-commerce

GoDaddy Vs. Shopify: 2023 Comparison (3)

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On GoDaddy's secure website

Starting Price

INR 249 to INR 999 per month (billed annually)

Free Trial

30 days

Standout Features

Very easy to use, appointment scheduler, affordable e-commerce

Why We Picked It

GoDaddy is one of the long-time leaders of the online business space for good reasons. The all-in-one website builder offers affordable pricing, an extensive list of built-in marketing features, an easy-to-use interface, drag-and-drop templates, artificial-intelligent (AI) design for quick set up and mobile-friendly optimized designs. Unlike many of its competitors, it also offers a free version. The free version is not a trial period, but a forever free plan. While the plan is limited, it is ideal for businesses that need a basic, public-facing website.

Pros & Cons

  • More affordable than Shopify
  • More user-friendly for beginners
  • Built-in appointment book tool
  • All website templates are free
  • Artificial design intelligence
  • 24/7 support
  • No month-to-month option like Shopify
  • Pricing increases upon renewal
  • No dropshipping
  • Limited number of overall templates

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Shopify

GoDaddy Vs. Shopify: 2023 Comparison (5)

4.0

GoDaddy Vs. Shopify: 2023 Comparison (6)

Our ratings take into account a product's cost, features, ease of use, customer service and other category-specific attributes. All ratings are determined solely by our editorial team.

Starting Price

INR 1,499 per month (billed annually)

Free trial

3 days

Standout Features

Dropshipping integrations, advanced e-commerce tools

GoDaddy Vs. Shopify: 2023 Comparison (7)

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On Shopify's secure website

Starting Price

INR 1,499 per month (billed annually)

Free trial

3 days

Standout Features

Dropshipping integrations, advanced e-commerce tools

Why We Picked It

Shopify launched in 2006 and quickly became one of the most popular e-commerce platforms on the market. Millions of merchants have sold more than $500 billion worth of products and services since its inception. Shopify has built a strong reputation as a tool to help business owners create an easy-to-use yet powerful online store. Users can choose between 90 customizable, professionally designed storefront templates.

Each plan includes the ability to sell an unlimited number of products, unlimited bandwidth capabilities, a slew of marketing tools and shipping tools. The software even comes with a built-in payment processor. Shopify is cloud-based and hosted, giving business owners the flexibility of running their business from anywhere.

Pros & Cons

  • All plans include e-commerce features
  • Advanced e-commerce features (i.e., abandoned cart recovery, shipping calculator)
  • Highly flexible with over 6,000 apps
  • Built-in dropshipping
  • No free plan
  • More expensive than GoDaddy
  • Not all themes are free
  • Steeper learning curve than GoDaddy
  • Very short free trial

Pricing and Value

GoDaddy is the less expensive option of the two website builders. However, if having an online store is the main goal of the website, Shopify might be the better option as only GoDaddy’s most expensive plan includes an online store. Its Ecommerce plan at INR 999 a month allows users to create an online store that can sell unlimited products. In comparison, all of Shopify’s plans allow users to sell an unlimited number of products in their online store.

While Shopify is significantly more expensive than GoDaddy, the platform dedicated to e-commerce offers a number of additional features to help users customize their store, grow their business and retain customers. Every Shopify plan includes marketing automation that allows users to build custom automations to engage customers at every step of their journey, the ability to filter and group customers into hundreds of segments and define geographic market areas to ensure a localized buying experience for customers in different regions.

Shopify Plan Pricing

BasicShopifyAdvanced
Pricing Per AnnumINR 1,499INR 5,599INR 22,680
Unlimited ProductsYesYesYes
Storage and BandwidthUnlimitedUnlimitedUnlimited
Online Credit Card Processing Fees2.9% + 30 cents USD online2.6% + 30 cents USD online2.4% + 30 cents USD online
Transaction Fees2%1%0.50%
Staff LoginsTwoFive15
Abandoned Cart RecoveryIncludedIncludedIncluded
Max. Inventory LocationsUp to 1,000Up to 1,000Up to 1,000
Support24/7 phone, email, and live chat support24/7 phone, email, and live chat support24/7 phone, email, and live chat support

Shopify pricing and plan are accurate as of May 12, 2023.

GoDaddy Plan Pricing

BasicStandardPremiumEcommerce
Pricing Per AnnumINR 249INR 499INR 699INR 999
Free ThemesYesYesYesYes
Free Domain NameNoNoNoYes
Free SSL CertificateYesYesYesYes
Appointment SchedulingYesYesYesYes
E-commerce EnabledNoNoNoYes, sell unlimited products
Online Credit Card Processing FeesN/AN/AN/A2.3% + 30 cents USD online
Sales Tax CalculationN/AN/AN/AManually done
Abandoned Cart RecoveryN/AN/AN/ANo
Support24/7 phone support24/7 phone support24/7 phone support24/7 phone support

E-Commerce Functionality

Shopify easily wins in the e-commerce functionality standoff. It is the gold standard as far as website builders for e-commerce use. The platform was specifically designed to create e-commerce websites while GoDaddy started as a domain name and hosting service. Only after its enormous success with that did it begin creating a website design platform. Therefore, Shopify offers more e-commerce and functionality than GoDaddy.

That said, both platforms provide a robust list of e-commerce features to allow users to create an online store. They both include a point-of-sale solution and provide payment getaways to process credit cards or direct payments. Shopify’s online credit card rates start at 2.4% plus 30 cents USD and go up to 2.9% plus 30 cents USD depending on the plan. GoDaddy offers 2.3% plus 30 cents on all its plans, making it the cheaper option.

Shopify does offer more payment processors than GoDaddy by partnering with 100 third-party payment gateways. GoDaddy has about half the number of payment processors.

They also both provide other basic e-commerce features such as the ability to take coupons, create discounts, re-engage customers with abandoned cart recovery, discounted shipping and provide real-time shipping rates.

Shopify makes it easy to streamline product fulfillment from one centralized order management location. Its inventory management feature helps business owners manage, monitor and move inventory across multiple locations. Some Shopify plans include ABC analytics that help store owners make informed decisions about which products to stock, reorder and eliminate with a grading system that ranks products and variants based on sales performance as well as a bulk inventory editor that helps edit, customize and manage multiple products across fulfillment locations.

GoDaddy also has an inventory tracker for both its e-commerce plans that automatically updates your inventory as soon as an order is placed. Along with Shopify, users can also connect the website’s product catalog to Amazon, eBay, Etsy, Walmart, Facebook and Instagram. Orders and inventory from these websites will automatically sync with the online store’s inventory numbers. With the ability to pull inventory from multiple fulfillment locations, advanced analytics and fulfillment capabilities that allow users to easily receive inventory from suppliers and move it between warehouses and sales locations, Shopify has more advanced inventory management features than GoDaddy.

Customization Options

Website design customization is easy on both platforms, GoDaddy and Shopify offer users free and premium storefront design templates that are easily customizable with a drag-and-drop editor. Specific details such as color, font and layout can also be customized to align with your business’s branding.

Both platforms also help users customize discount codes as a way of acquiring new customers or retaining and rewarding existing customers. Users can create discount codes to be manually entered at checkout. These codes can apply to specific products, collections, customers or universally depending on the shop owner’s preference.

One of the biggest ways Shopify helps its users customize their online store is by integrating third-party apps. The Shopify app store contains more than 8,000 apps to help users not only customize every aspect of their site, but also with dropshipping, marketing, product fulfillment, store design, customer conversion and more. GoDaddy, on the other hand, does not have an app store. This gives GoDaddy users fewer options for integrations that could help further customize their websites.

Website Templates

Both Shopify and GoDaddy have a wide variety of features that allow users to create an online store from scratch. Both platforms feature an array of dynamic, mobile-responsive themes to build a website. Shopify offers more than 100 storefront customizable themes ranging in price from free to premium templates that cost INR 28,742.88 ($350).

GoDaddy, on the other hand, has around 20 customizable storefront themes. While that is considerably less than Shopify, the themes cover most main industries including real estate, professional services, automotive, education, fitness, fashion, beauty and more. Both platforms allow users to easily customize their online store using a drag-and-drop editor. This intuitive feature allows users to create their own website without any coding experience.

While both platforms make it easy to customize pre existing templates, GoDaddy has an AI-powered feature that will build a website for you. After answering a few questions about your business, GoDaddy’s Artificial Design Intelligence will generate an initial site design that you can then further customize.

Which Is Easier To Use?

GoDaddy is the better option for business owners who want to get their website up and running quickly. Online business owners looking for the easiest way to get online can use GoDaddy’s Artificial Design Intelligence feature to quickly create a website. All they need to do is answer a few questions and GoDaddy’s artificial intelligence will create a website that is up and running in a matter of minutes. Users always have the option of editing the AI-designed website to further customize it to their needs.

Shopify does offer an intuitive drag-and-drop feature, however, it does not match GoDaddy’s overall ease of use. While not as easy to build, Shopify’s online stores are more customizable and have the capacity to scale at a better rate.

SEO and Marketing Features

Shopify provides users with a laundry list of simple-to-use marketing tools to help online stores attract, convert and retain loyal customers. SEO tools such as title tags, meta descriptions, product details and blogging capabilities will help people find your store in search engines. The e-commerce platform also includes campaign creation, email marketing, Google Smart Shopping and Facebook Ads. All plans come with built-in custom automations so you can engage customers at every stage of their journey.

GoDaddy also has a robust list of SEO and marketing features. Store owners can send emails directly from their GoDaddy dashboard, create branded content using professional templates from GoDaddy Studio, launch Google paid search campaigns, create shoppable social posts and send abandoned cart emails.

While both platforms have tons of great SEO and marketing features to help online stores market themselves in today’s saturated online world, GoDaddy’s Studio pushes it over the edge as better than Shopify. Users can download the free GoDaddy Studio app to help them create professional-looking content for their social media channels. You can choose from thousands of customizable templates to create branded content for each social media channel and website. The app also has an instant video editor that will help you create branded videos and boost social engagement on platforms such as Instagram and TikTok.

Who Is GoDaddy Best For?

GoDaddy’s limited e-commerce features make it best suited for smaller businesses that do not rely solely on their online store to generate revenue. It is by far the less expensive option, landing the top ranking in our comparison of the best free website builders, so it’s ideal for new businesses that want to test out their business idea before committing to a large monthly bill.

Who Is Shopify Best For?

Shopify is better for users whose online store is their primary business, users who want to build a complex store or users who need tools to control inventory. Shopify’s powerful retail tools earned it a spot on our list of the best e-commerce platforms.

Bottom Line

Determining which e-commerce platform is better comes down to personal preference. Both platforms allow users to create professional-looking online stores without any coding experience. They both offer a complete suite of features that will help users create, grow and manage a profitable online business. Ultimately, Shopify has more functionality, but not all online businesses require an extended list of features to operate successfully.

Frequently Asked Questions (FAQs)

What is Shopify known for?

Shopify is an e-commerce platform known for its ability to help small businesses create highly successful online stores. The interface is clean and easy to use, making it an accessible option for business owners with little to no coding experience.

Is GoDaddy free?

GoDaddy does offer a forever-free plan. The plan includes a mobile-friendly site that comes with built-in email and social media marketing, an SSL certificate and 24/7 support. The free plan does not include a custom domain, the ability to accept online payments, an online store or search engine optimization (SEO).

Which e-commerce platform is best for dropshipping?

In 2017, Shopify acquired Oberlo, which is one of the most popular dropshipping apps. Together, they work seamlessly to import products to your store for customers to purchase.

Does Shopify have a free plan?

Shopify does not have a free plan, but it does have a free 3-day trial for users to test out the e-commerce platform. Shopify’s plans start at INR 1,499 ($29 per month) billed annually.

Can I use Shopify with GoDaddy?

Yes, you can use Shopify with GoDaddy. After purchasing a domain from a third-party domain provider such as GoDaddy, you can connect your domain to your Shopify store. After connecting, customers who enter your URL into their web browser will be pointed to your online store.

Does the GoDaddy website builder include hosting?

When you create your website with the GoDaddy website builder, hosting services are included. GoDaddy also offers several shared and dedicated hosting plans that can be used with other website builders, such as WordPress, Drupal and Joomla.

Is Shopify only for e-commerce?

Shopify was created specifically as an e-commerce website platform. In addition to selling digital and physical products, Shopify users can sell services, memberships, consultations, installations and event tickets. While you could use it as just a website builder without selling products, there are several other website building platforms that are much cheaper than Shopify.

Is Shopify worth it for a small business?

Shopify is worth it for many small businesses looking for an easy and affordable way of selling online. Shopify is designed to help businesses sell online with a wide range of advanced selling features that are not necessarily available with every content management system.

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